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‘La Misma Luna’ Sweeps Imagen Awards

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‘La Misma Luna’ Sweeps Imagen Awards


The tiny drama “La Misma Luna” dominated the 23rd annual Imagen Awards, which honor Latino-themed entertainment and Latino talent on both sides of the camera. Five awards, including best picture, went to the drama about a young Mexican boy’s journey to find his mother in Los Angeles, where she’s an undocumented worker.

Such Latino luminaries as John Leguizamo, Jimmy Smits, Edward James Olmos, Lupe Ontiveros, Eva La Rue and Cesar Millan were in attendance at the Beverly Hilton in Beverly Hills, where 18 awards were handed out for achievement in features and television.

“Luna,” written by executive producer Ligiah Villalobos. won five Imagens on the feature side: best actor for Adrian Alonso, best actress for Kate Del Castillo, best supporting actor for Eugenio Derbez, best director for Patricia Riggin and best picture. The film set a record for a North American opening by a Spanish-language film when Fox Searchlight and the Weinstein Co. released it in March.

The TV awards were more widely dispersed, with ABC’s “Ugly Betty” collecting honors for best primetime program and best supporting actor for Tony Plana. (”Betty” star America Ferrera also appeared in “Luna.”). Carlos Mencia was named best actor for his Comedy Central showcase “Mind of Mencia,” while actress and pop star Christina Milian scored the best actress nod for the ABC Family feature “Snowglobe.”

The best children’s programming award went to the Nickelodeon mainstay “Go, Diego, Go!”

Several legacy awards were handed out. Plana received the Lifetime Achievement Award; Rodrigo Garcia, producer-director of HBO’s “In Treatment,” received the Creative Achievement Award; and Villalobos received the Norman Lear Writers Award.

“This year we saw an increase of quantity and quality of exceptional submissions across categories,” said Helen Hernandez, founder and president of the Imagen Foundation. “The increase of Latino representation across entertainment disciplines is truly indicative of the prevalent role we play in Hollywood, mainstream America and throughout the world.”

Hernandez launched the Imagen Awards in 1985 to nurture an increased Latino presence in the entertainment industry and more positive representations of Latinos on TV and movie screens.

Popularity: 68% [?]

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Latinos In Entertainment

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Latinos In Entertainment


Two years after Alfonso Cuaron, Guillermo del Toro and Alejandro Gonzalez Inarritu took the year-end awards circuits by storm with “Pan’s Labyrinth” and “Babel,” and a year after they inked a $100 million deal with Universal to produce five films under their Cha Cha Cha banner, opportunities for other Latino filmmakers — both veterans and those relatively new to the scene — have been on the rise.

And while some are using those opportunities to address issues dear to Hispanic moviegoers, others are more concerned with impressing audiences of all kinds.

“You have to make a film that’s universal, that touches people,” says director Alfredo De Villa. “It doesn’t necessarily have to announce its Latino-ness.”

Even the most quintessentially Mexican of filmmakers, writer-turned-director Guillermo Arriaga — who began his career working alongside Inarritu telling stories unique to life in Mexico City — is making a film about a non-Latino mother and daughter working through their family issues in his directorial debut, “The Burning Plain.” When Arriaga speaks about stepping into the director’s role, he doesn’t talk about making a grand social statement, but about “the chance to collaborate and bring people together, and share the communal experience of having a common goal.”

Following are 10 filmmakers who, through the quality and vision of their work, are expanding the definition of what it means to be a Latino filmmaker, in Hollywood and beyond.

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Blogs to Riches: Perez Hilton Migrates Into Cosmetics, Fashion and Music

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Blogs to Riches: Perez Hilton Migrates Into Cosmetics, Fashion and Music


Mario Lavandeira hates to leave the house. He prefers to stay in his gated-community condo, which has all the charm and personality of a just-cleaned motel room, so he can torture the rich and famous from the safety of his computer. He’s been up since 4 am, belly-crawling through the blogosphere to uncover juicy celebrity tidbits for his gossip site, PerezHilton.com. “I work 16, 17, 18 hours a day,” he whines as he stuffs his pear-shaped torso into a black and yellow hoodie and matching track pants that make him look like a giant bumblebee. “I’m not exaggerating. That’s really how much I work.”

But chubby Mario from Miami isn’t the boss around here. The boss is Perez Hilton, his infamous alter ego. Like a queer-eyed Incredible Hulk, this raging diva persona took over the life of shy, schlubby Mario in 2005. In just three years, Hilton has smashed through the Hollywood elite, muscling his way from bottom-feeding blogger to up-and-coming entertainment-business power player.

This particular spring morning hasn’t turned up much news—no bold-named breakups, no leaked sex tapes, no tinted-limo treks to rehab. But Hilton has a hair appointment, and it’s time to get going. So he throws a few celebrity crumbs to the 8 million devotees who rely on him for their daily dish. As usual, they’re delivered in a writing style so breathless you need an inhaler to follow along. Choice samples from Hilton’s oeuvre: OMG! … Justin Timberlake is box office POISON … Jesse Jackson is in Deep Shiz … Amy Winehouse! Her performance was a hot mess!”My site is for people just like me,” he says as we bullet through West Hollywood in his Toyota Camry. “Regular folks.”

Of course, most regular folks aren’t greeted by name at the valet parking stand in front of this chic Beverly Hills beauty salon. Inside, a fawning hair stylist squeals, “My family in Arkansas just loves you!” She takes more than two and a half hours to coif his thick black hair into a spiky ‘do with a Flock of Seagulls wave falling over one eye. As he admires the effect in the mirror, I’m reminded of a drawing I spotted above his living room sofa: Hilton as a grinning vampire perched atop the Hollywood sign. “I want to be the gay Latino Oprah,” he says. “Anything is possible!”

Perez Hilton as a bona fide celebrity? OMG!It’s really happening: First there was Hilton’s wildly successful site. Then came his four-episode TV special, What Perez Sez (which aired on VH1 to respectable ratings), followed by a nationally syndicated on-air gossip gig with ABC Radio. In early 2009, Hilton’s first book, a satirical tell-all titled Red Carpet Suicide: A Survival Guide on Keeping Up With the Hiltons, will hit bookstores. Then there’s the recently launched Hot Topic clothing and accessories line (brace yourself for armies of teenage girls in Team Perez T-shirts and shiny pink Hilton-brand lip gloss).

Now the guy who prefers Bette Midler to Arcade Fire and knows all the lyrics to Paula Abdul’s “Vibeology” is working with Warner Music to launch his own boutique label, with acts handpicked by the blogger himself. “Record labels release so much crap these days, I think I could do really well,” he says as we head back to the condo. “Nothing coming out of my label will be crap. But if it were, it would just be a single. If there’s one crap single that has the potential to make a shitload of money, I’d release it.”

As we pull up to a four-way stop, Hilton gasps. “Look! It’s Seth Green!” Sure enough, the red-haired actor from Austin Powers sits in the next car, staring blankly out the window. “I should say hello to him,” Hilton says, then pauses. “He should say hello to me.”

The blogs-to-riches story of Mario Armando Lavandeira Jr. is the stuff of online legend. In 2004, during what he calls “the worst year of my life,” he was a fame-obsessed loner who had just been fired from a reporting job at Star magazine. (”It poisoned my soul,” he says.) Dreaming of becoming an actor, he moved from New York to LA, unemployed and broke.

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Popularity: 56% [?]

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NFL and ESPN to Celebrate Hispanic Heritage Month on Monday Night Football

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NFL and ESPN to Celebrate Hispanic Heritage Month on Monday Night Football


The National Football League and ESPN will kick off Hispanic Heritage Month (September 15-October 15) with a special celebration surrounding the Philadelphia Eagles at Dallas Cowboys Monday Night Football game on Monday, September 15 (8:30 p.m. ET, ESPN and ESPN Deportes). The game is the signature event for the NFL’s “Fútbol Americano” initiative celebrating Hispanic Heritage Month, and a signature event within ESPN’s month-long campaign and programming efforts on ESPN Deportes recognizing the accomplishments of Hispanics.

The MNF game telecast on ESPN will feature special graphic integrations, vignettes and audio from the ESPN Deportes Spanish-language telecast featuring Emmy-nominated play-by-play commentator Álvaro Martín and former NFL kicker Raúl Allegre. The telecast will also kick off with a customized version of the Hank Williams Jr. open, featuring some lyrics in Spanish. The Monday Night Countdown pre-game (7 p.m.) will also highlight events with special features and coverage of the national anthem, which will be performed by a Latino artist at Texas Stadium that evening.

ESPN Deportes, the official Spanish-language television home for all MNF games, will send its entire broadcast team – Martín, Allegre and sideline reporter John Sutcliffe – to Dallas for the match-up between the Águilas and Vaqueros (the teams’ Spanish names, which will appear on Texas Stadium scoreboards during periods of the game). ESPN Deportes will cover the anthem ceremony during the NFL Esta Noche pre-game show, as well as the halftime entertainment performance by popular Latin pop duo Prima J, featuring cousins Jessica and Janelle Martinez.

“We’re excited to partner with ESPN to shine a national spotlight on Hispanic Heritage Month,” says Mark Waller, NFL senior vice president, marketing and sales. “The Monday Night telecast will kick off festivities across the country to honor the NFL’s Hispanic players and fans.”

“The MNF game telecasts on ESPN and ESPN Deportes, as well as surrounding coverage and promotional support across multiple ESPN platforms, will celebrate Hispanic Heritage Month and the passion that Hispanics have long had for the NFL,” says John Wildhack, ESPN executive vice president, program acquisitions & strategy.

The NFL, ESPN and the Cowboys will host a MNF Chalk Talk Luncheon the day of the game for 150 invited guests at Ruth’s Chris Steakhouse in Dallas. Alumni players from both the Eagles and Cowboys will participate in the event, which will emphasize the Hispanic Heritage Celebration. Martín and Allegre will also be part of the panel of NFL experts, and a local Hispanic non-profit organization will be among the groups recognized for its work in the Dallas community.

In anticipation of the Eagles-Cowboys game, “Fútbol Americano” messaging will be integrated into ESPN’s MNF promotion across television, radio, online and print. (ESPN promotional support will continue the following week in anticipation of Hispanic Heritage Celebration events planned in San Diego around the Jets-Chargers MNF game.) The NFL will air new spots from its “We are fans!” television campaign in recognition of Hispanic Heritage Month. Also, a print ad will run in USA Today Sports as a complement to the TV campaign, driving tune-in to the MNF Hispanic Heritage Month game.

Hispanic Heritage Month activities in Dallas will begin Saturday, September 7, when Texas Stadium and the Cowboys host the 30th annual Fiestas Patrias, the largest free outdoor Hispanic Music Festival in Texas. ¡En Vivo!, the ESPN Deportes interactive traveling stadium, will be part of the celebration. Local community outreach events continue September 13, with an NFL Play 60 Youth Football Festival, also at Texas Stadium. The festival will include NFL Flag clinics, as well as an NFL Flag exhibition game between Los Diablitos from Mexico City and a local Dallas NFL Flag team. Los Diablitos are the national champions of NFL Tochito, the NFL Flag football program in Mexico. They will be honored at Texas Stadium on field at halftime at the Monday Night Football game.

The National Football League is committed to serving football fans of all cultures and recognizes Hispanic Heritage Month as a special time and opportunity to celebrate the contributions of Hispanic players, coaches, front-office personnel and fans.

ESPN’s month-long Hispanic Heritage Month celebration will kick off September 1 with an integrated campaign across various ESPN entities, including television, radio, print and online. Titled “Hispanics in and off the Field,” the campaign celebrates the many contributions Hispanics have made in the world of sports. ESPN’s Hispanic Heritage Month schedule will feature two new programs and daily 30-second vignettes honoring Hispanic athletes. Themed programming will include J.C. Chávez, a film about the feats of Julio César Chávez, undisputedly one of the best Hispanic boxers of all time. Directed by Diego Luna of breakout hit Y Tu Mamá También (2001), the film examines Mexico’s adoration of the iconic six-time world title champion and will make its television premiere Saturday, September 27 at 10 p.m. ET on ESPN Deportes and ESPN Classic. In addition, dominoes, considered one of the most popular pastimes among Hispanics, will also take center stage during Hispanic Heritage Month with the premiere of the VI World Domino Championship September 23-25 at 8 p.m

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Ugly Betty Sweeps Hispanic Awards

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Ugly Betty Sweeps Hispanic Awards


US comedy show Ugly Betty has scooped three awards at the Hispanic Artists Awards, which recognises outstanding Latin Americans in film, TV and music.

America Ferrera, who stars as Betty Suarez, won entertainer of the year at the ceremony at the Pasadena Civic Auditorium in California.

The comedy series also won awards for directing and best performance by a Latino-led ensemble cast.

Singer Shakira was honoured with the Humanitarian award.

A host of artists, including BeBe Winans, Wynonna Judd and Lucero, performed a tribute to Linda Ronstadt, who received the trailblazer award for her contributions to American music.

The Black Eyed Peas, the Cheetah Girls, Sergio Mendes and Cheech and Chong also performed at the ceremony, hosted by Desperate Housewives star Eva Longoria Parker.

Popularity: 43% [?]

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Hispanic Growth Not Reflected On US Olympic Squad

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Hispanic Growth Not Reflected On US Olympic Squad


BEIJING (AP) -Hispanics have rapidly emerged as the largest minority group in the United States, comprising 15 percent of the population. But on the U.S. Olympic team assembling in China they are - for a range of reasons - strikingly underrepresented.

It’s no fault of the Lopez family from Sugar Land, Texas - three Lopez siblings are on the taekwondo team, coached by their oldest brother. It’s no fault of Commerce, Calif., a heavily Hispanic working-class suburb of Los Angeles with a youth aquatics program that has produced two members of the women’s water polo team.

Overall, however, an Associated Press review found only about two-dozen Hispanic athletes on the nearly 600-member U.S. team - roughly 4 percent. By contrast, African-Americans, who make up 13.5 percent of the population, hold more than 120 spots on the team. More than half the 126 U.S. track-and-field athletes are black; only two - distance runners Leonel Manzano and Jorge Torres - are fully Hispanic.

Torres, raised in the Chicago area by Mexican-born parents, says it may take another generation before Hispanic-Americans assume an Olympic role proportionate to their numbers.

“We’re still a young culture - many of us are first-generation Americans,” he said. “The priorities for my parents weren’t sports - they were to put bread on the table, to move ahead and become good American citizens.”

Torres says he had enough raw talent to attract college scholarship offers. But he contended that many young Hispanic athletes - in track and other sports - fall through the cracks despite great promise.

“Outreach programs would make things easier for people less fortunate - help the kids who have potential to maybe find the road to the next level,” he said. “Right now there is no road. It’s bushwhacking your way through to the other side - and most of them get lost.”

Fernando Mateo, president of the New York-based advocacy group Hispanics Across America, says economics is a factor.

“Hispanic kids are predominantly from poor families,” he said. “The parents don’t know their way through the system. A lot of the kids can’t get scholarships as easily as African-Americans can.”

Mateo would like to see targeted investments by foundations and the U.S. Olympic movement to support talented young Hispanics.

Swimming, unlike track and field, has a scarcity of both blacks and Hispanics in its upper echelons - the 56-member Olympic swimming and diving squad has one black and no Hispanics. USA Swimming, the sport’s governing body, has acknowledged the problem by launching extensive learn-to-swim programs in black and Hispanic communities.

USA Track and Field, for its part, is likely to at least consider targeting outreach programs at Hispanics. USATF’s newly installed chief executive is Doug Logan, a former Major League Soccer commissioner who was born in Cuba.

“I need to find out more - I don’t have all the answers,” Logan said. “We have to do more to take the fine young athletes that exist among new Americans and find some ways of creating opportunities for them. They are underrepresented.”

Logan noted Hispanic-Americans are far from monolithic in their sports interests, with passions ranging from soccer to baseball to boxing. Track and field is generally not high on the list, yet some athletes from elsewhere in Latin America - notably Cuba - have been world champions.

Soccer and baseball appeal to many Hispanic-American youth, yet only a couple of Hispanics are on the men’s Olympic teams in those sports. Of all the U.S. teams in China, the one with the largest Hispanic contingent - four - is the women’s softball team.

In parts of Latin America, and in many Hispanic-American families, girls are far less apt than boys to be encouraged to try competitive sports, but that outlook appears to be changing.

In Commerce, home to the remarkable water polo program, the girls’ team has been a powerhouse for years, and two of its alumnae - Brenda Villa and Patty Cardenas - are on the Olympic squad. Both are first-generation Americans with parents from the same Mexican town.

Villa, the Olympic captain, says she was fortunate to have parents who didn’t oppose her interest in sports.

“I did have some classmates that were discouraged by parents to play sports and many were very talented,” Villa said in an e-mail. “They would start the season on a sports team and halfway through quit because they couldn’t make practice - they had to baby-sit or run errands for their moms.”

She praised the commitment of civic leaders in Commerce, who have promoted an ambitious and varied youth recreation program. Indeed, the industrial city of 12,500 has a third Olympian - boxer Javier Molina.

“In Commerce, more parents now see that their children can represent the U.S. at the Olympics,” Villa said. “The city does a good job of giving their Olympians a lot of recognition, so residents are forced to become familiar with the Olympians and that accessibility gives them hope and encouragement.”

More broadly, Villa said it would help if Spanish-language TV networks in the U.S. broadened the focus of their sports programming beyond soccer and a few other favorites.

“The Spanish networks need to do their part in exposing Hispanic athletes in the nontraditional sports, so that parents can see all the options their kids have,” Villa said.

In that regard, the Beijing Olympics will be a help. Telemundo, which reaches 93 percent of U.S. Hispanic households, plans to cover a much broader range of sports in these games than it did four years ago in Athens, including gymnastics, swimming and track.

“It’s a difficult path,” said Jorge Hidalgo, a Telemundo vice president for sports. “We’ll give the Hispanic athletes a special focus, but we want to follow the other good stories as well.”

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NY Int’l Latino Film Festival Offers Reel Look at Hispanic Issues


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Since its launch in 1999, the New York International Latino Film Festival has always had plenty to offer on a global scale - especially with the filmmakers coming from different Hispanic backgrounds here and abroad.

Despite these differences, all share one common goal: the desire to change perceptions about Latino culture through the art of film.

Now in its ninth year, NYILFF runs Tuesday through Sunday at four Manhattan venues and includes several New York premieres among the more than 80 documentaries, shorts and features that not only break stereotypes about Latinos, but celebrate the diversity of the community.

The directors’ backgrounds are as unique as the movies themselves. Here’s a look at three films with New York ties:

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